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What you will hear and see:
Do you remember August 14, 2003? On
that day about 50 million people in the USA and Canada had no electricity.
The official investigation blamed the blackout on overgrown trees. But was
that the cause or a nonsense symptom?
Managers are taught to think in terms of productivity and efficiency. The
more you produce with less, the higher your productivity and your
efficiency. However, ‘no electricity’ does not really show zero
productivity. It simply highlights the huge contribution an energy utility
makes to our quality of life.
I wonder what the linesmen would have done about the trees if they were
taught to think in terms of contribution instead of productivity and
efficiency.
This is why I say that
organizations struggle and fail when they focus on productivity and
efficiency at the expense of contribution and effectiveness.
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What you will get from
participating:
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You will understand the difference
between efficiency and effectiveness.
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You will realize why many
organizations, and the people in them, feel caught between efficiency and
effectiveness.
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You will recognize that, today,
organizations had better be both efficient and effective.
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You will learn that the real
problem is that ‘effectiveness’ requires a different mind-set (than simply
doing better the same thing as your competitors are doing).
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You will note that some
organizations are good at ‘visions’ and poor at execution, and others
execute well what they have copied.
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You will realize that in today’s
markets you need both ‘vision’ and ‘action’.
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And then, maybe, you will
understand what it is you should do when you get back to work.

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